Aaron from Airgoods · Apr 16, 2026 · 2 min read
Margin Calculator
See your margin before you add to cart – built into every product page on Airgoods.
Margins are everything in grocery – but most distributors and online marketplaces still make you guess. You see a wholesale cost, maybe a promo, and you’re left doing back–of–napkin math to figure out whether a product actually works for your store.
And in drop ship, the biggest “gotcha” is shipping. If you can’t see your landed unit cost up front, your margin on paper looks better than your margin in reality.
Our Margin Calculator changes that. Every product page shows your landed unit cost (including shipping), a retail price (or MSRP), and your margin and profit per unit – before you add a single unit to cart.
Maximum pricing transparency is a core principle at Airgoods.
How it works
- See your real unit cost. The calculator shows your wholesale price and shipping in one place – so you can see your landed unit cost (not a best–case guess).
- Toggle how you buy. Switch between Single Unit and Entire Case, and turn Promotions on or off to see how pricing and margins change in real time.
- Set retail and watch the math update. Enter a retail price (or use MSRP) and Airgoods instantly updates your retail margin and profit per unit – before you add anything to cart.
What you’ll see on every product
- Wholesale price + shipping, so you can see your landed unit cost up front.
- Retail price (and MSRP when available), so you can quickly sanity check pricing.
- Live margin % and profit per unit, updated instantly as you toggle units, promos, and retail price.
Who it’s for
The Margin Calculator is built for grocery and specialty food retailers who care about margin, but don’t want to do mental math on every product. If you’ve ever brought in a new brand and only found out later it was running below target – this is for you.
Why grocery stores buy on Airgoods
Distributors and most online marketplaces sell you on “cost” – and keep the true math hidden in shipping, promos, and tiering. That’s how grocery buyers end up with products that quietly miss margin.
Airgoods is built for the grocery industry, with pricing transparency as a core principle. With landed unit cost (including shipping) and margin built into every product page, you can evaluate new brands in seconds – and place orders knowing exactly what you’ll make.
When you find a winner, the rest of Airgoods compounds the advantage – easier reorders, clearer promo math, and a workflow that’s designed for real stores.
