BETTER TASTE. BETTER INGREDIENTS. BETTER EVERYTHING. We didn’t invent energy drinks, we just got tired of them tasting bad. Swinger’s craft energy idea started with Zeb, our co-founder, who’s spent years creating seasonal craft cocktail menus at his award-winning bars and restaurants in New York. He knew how to build flavor the way a mixologist crafts a great cocktail; layer by layer, with balance, depth, and ingredients you’re proud to serve. So we took that same mindset and gave it a boost, pairing premium organic green tea caffeine with l-theanine for smooth, focused energy, then wrapping it all in flavors that feel like adventure in a can. It’s cocktail-level craft designed for good times that last all day (and night). That’s how Craft Energy was born.