Jaggery, unlike white sugar, contains rich molasses and trace minerals naturally present in sugar cane juice. This is what gives it such a complex, bright, fruity flavor beyond just being sweet! The color of traditionally-made, chemical-free jaggery ranges from golden to dark brown. Adding herbs and spices to jaggery has been an Indian tradition. Such an addition not only enhances jaggery's flavor, it also allows you to conveniently add these amazing spices and herbs to your diet. Enjoy a small piece of this Ayurvedic Jaggery with or at the end of a meal. Product of India Absolutely No Chemicals or Additives, Gluten-Free, Non-GMO Why is this not certified organic? The reason this cannot be certified organic is because the Long Pepper Root used in this product is wildcrafted and is not available in certified organic form.