Competition-proven flavor, designed for chicken. Elite BBQ Smokers Chicken Rub was developed on the competition circuit and refined to highlight the natural flavor of chicken without overpowering it. This blend delivers a balanced profile of savory, mild sweetness, aromatic herbs, and a controlled touch of heat—perfect for backyard cooks and competitive pitmasters alike. Whether you’re cooking wings, thighs, spatchcock chicken, or even fish, this rub builds color, depth, and consistency every time. Why it works: Designed specifically for chicken and poultry Balanced sweetness, savory herbs, and light heat Builds great color without burning Competition-tested and backyard-friendly Works on chicken, turkey, fish, and vegetables Best Uses: Grilled or smoked chicken Competition chicken thighs Wings (hot & fast or low & slow) Turkey and game birds Fish and seafood Made for cooks who want repeatable results—on or off the circuit.