Aiva Sona Masoori Rice is authentic medium-grain rice with an aromatic smell and delicious taste. We only sell the most recent crop that is stored in a weather-controlled facility so that you can get maximum freshness. Aiva Sona Masoori Rice makes for a great addition to any meal as it can be used in both sweet and savory dishes! Aiva Products rigorously tests each product against the industry’s highest quality standards.