The superfruit behind alldae is cascara, or coffee fruit, which typically goes to waste. Started by friends in the coffee business who were sick of seeing delicious coffee fruit go to waste and the economic instability of coffee growing--they decided to find a way to showcase how coffee is so much more than a bean. These lightly caffeinated superfruit sodas are loaded with antioxidants, have no added sugar, and are the perfect after noon pick-me up without the jitters or caffeine crash from other drinks.